WAYD (What Are You Doing) provides comprehensive directories of activities and events for small cities in the U.S.

About WAYD

Through their localized, app-based directory, WAYD helps people discover special events and fun things to do in their community. The company launched their first market, Lubbock, TX in Spring 2018.

The Context

“It all began when Lubbock, TX was voted the most boring town in America,” said Cody Settle, the founder of WAYD. Cody knew that there was a lot going on in Lubbock, but information about events is decentralized and difficult to find. Cody created the WAYD app to improve access to a never-ending supply of activities ranging from nightlife to live music to family friendly events.

The App

The WAYD app is available in the App Store and the Google Play Store. WAYD’s business offering is centered around their native mobile app experience, which includes features such as:

  • Filter events by time, location, and taste
  • Search for activities in your neighborhood
  • Discover featured events and listings
  • Navigate additional information and photos about events

The App Management Platform

With their interactive app management platform, the WAYD team can:

  • Upload text and photos to create listings, events and other posts
  • Create searchable categories and events using advanced tagging
  • Customize calls-to-action and link to relevant pages
  • Manage, edit and update events
  • Send and manage push notifications
  • Publish their app to iOS, Android and the web

About WAYD

Through their localized, app-based directory, WAYD helps people discover special events and fun things to do in their community. The company launched their first market, Lubbock, TX in Spring 2018.

The Context

“It all began when Lubbock, TX was voted the most boring town in America,” said Cody Settle, the founder of WAYD. Cody knew that there was a lot going on in Lubbock, but information about events is decentralized and difficult to find. Cody created the WAYD app to improve access to a never-ending supply of activities ranging from nightlife to live music to family friendly events..

The App

The WAYD app is available in the App Store and the Google Play Store. WAYD’s business offering is centered around their native mobile app experience, which includes features such as:

  • Filter events by time, location, and taste
  • Search for activities in your neighborhood
  • Discover featured events and listings
  • Navigate additional information and photos about events

The App Management Platform

With their interactive app management platform, the WAYD team can:

  • Upload text and photos to create listings, events and other posts
  • Create searchable categories and events using advanced tagging
  • Customize calls-to-action and link to relevant pages
  • Manage, edit and update events
  • Send and manage push notifications
  • Publish their app to iOS, Android and the web

“Hatch is very user friendly. You don’t need any kind of coding knowledge to make intricate changes to your app. It’s constantly improving and I wouldn’t be surprised if in 6 months I don’t even know what it used to look like. The team is always making improvements, and has our best interest in mind.”

– Cody Settle, WAYD Media